Tuesday, May 18, 2021

Category: Fashion

Nour Bazarbashi … a plastic artist who launches her costumes from Dubai to the world

Transforming art paintings into fashion, a new idea that the Dubai-based Syrian artist, Nour Bazarbashi, recently came up with, to be a first step towards expanding the scope of dealing with plastic arts, as artist Nour Bazarbashi applied her idea to a special collection of clothes and hats that finally unleashed, For her various designs, which carry different drawings inspired by the nature of the local and Arab community, where Nour’s fashion was widely echoed on social networking sites, while the audience applauded her on the breadth of the Arab region.

Nour’s assortment, which graduated from the College of Fine Arts in Aleppo in 2011, and landed in the Emirates in the same year, seemed wide-ranging, as the collection included shirts, dresses, gowns, hats, and bags, all decorated by Nour with different colors and hand drawings, reflecting the nature of the art schools to which it belongs. These costumes further refine Nour’s talent, who had previously held many art exhibitions, as her first solo exhibition was titled “Unwritten Ideas” in 2012, and she also participated in several group exhibitions, including “Gallery 76 Jumeirah” and “Gallery”. Iris Noir »2013.

Nour Bazarbashi’s craftsmanship in design and drawing alike, was enough to open the eyes of international fashion companies to her, as Noor recently revealed her contract with an international fashion company, with the aim of adopting and promoting her new collections, saying that she is currently preparing to launch a new collection with this company that she described. As a “global brand”.

Besides fashion design, Nour has also taught acrylic and oil painting on canvas since 2011, and she also studied painting for 3 years at a talent development institute in Dubai.

Nour’s paintings did not remain confined to galleries and galleries, but rather they were freed from them, and landed in international auctions, as two of her works had previously been sold for an amount of more than $ 17,000, at a global auction held in 2013, under the slogan “Seeing is Believing”. The proceeds of the paintings to a charitable organization via Standard Chartered Bank.

inside fashion blogger Nadia Hassan’s home of simplicity

Nadia Hassan is a pioneer in the social media content industry in the Middle East, where she is known by her account @thefierce_nay and has more than 200,000 followers. From her daring fashion choices to her carefully curated aesthetics, she always dazzles followers, even in her simplest choices. You can see this characteristic of Nadia clearly inside the luxurious villa that she lives in Jumeirah Park, which has two floors.

The villa contains two spacious living rooms and three bedrooms, the building was originally designed in a traditional Arabic design, but Nadia has completely renovated it to match her and her husband’s taste, Victor Gnwick.

The home renovation and restoration began in June 2019, one month after their purchase of the property, and Nadia documented a lot of this work on her Instagram account and followers watched, in an atmosphere full of suspense, the cracking of the walls, the comprehensive repairs to the kitchen, the bathroom, and the complete change of stairs.
Nadia explains: “The kitchen was very dark, but now it is an open area in which I can cook and talk with anyone in the family room. We also canceled the maid’s room and turned it into a home office for Victor and closed the bathroom to become a laundry room, demolished the toilets in the upper floor, and put the bathtub.” I dream of inside. ”

It was not easy for Nadia to find contractors and pick everything herself. The arduous selection of furniture, materials, and fabrics, all contributed to the beauty of the house, especially since there was no specialized interior designer. “The only way we were able to work was to work on each room separately to be able to adequately supervise each room.”

One of the highlights of the house is the marble dining table with six chairs which was custom designed by the couple from The Line Concept in Dubai, and the head of the bed in the master bedroom covers the entire wall by MEROË The Bed Boutique. In other parts of the house, warm whites blended with eye-catching chandeliers, creamy beige rugs, and curtains, pale pink and gray, giving a warm touch to the dining, sitting and lounge rooms.

“Neon” is the delight of the catwalks

Neon colors in fashion designs achieved great success in the era of the eighties and became synonymous with the most attractive and elegant looks that dominated the capitals of international fashion and formed a large part of cinematic fashion during the eighties.

And its spread increased, especially among teenagers, after its arrival in the world of television. She entered the world of fashion through the wide door to become a staple of modern fashions, including windbreakers and plastic shoes.

Some designers were also famous for using neon colors in their swimwear designs, and the positive circumstances during that era inspired others to introduce neon colors to the world of high fashion. It took another decade for neon to become familiar.

In fact, these colors were chosen as an effective visual ploy to attract attention, adopted by a number of fashion designers to enhance their image, and today it is once again occupying the international exhibition stands with a variety of designs that are characterized by lightness and flow.

The caftan is an international fashion during Ramadan

On the occasion of the holy month of Ramadan, many international fashion houses offer their seasonal collections that celebrate the elegance of oriental designs, and recently launched from the Emirate of Dubai, an exclusive “capsule” collection, inspired by the Middle East region and its charming legacy.

The collection is particularly distinguished by the lightness of its luxurious fabrics with a rich texture and the soft threads that give the cuts an unparalleled flow. Silk, linen, and cotton threads combine to form tissues that embrace the body and move the senses! The luxurious and delicate touch comes first in everything the house has to offer. Midi-length dresses slip on the body spontaneously, sometimes tapering and contouring the waist with elegant belts at other times.

As for the jackets, they come without buttons and comfortable geometric cuts that we see coordinated with flowing pants, and the result is practical and elegant suits at the same time. This collection provides ultra-light and comfortable options for an elegant look from day tonight.

What is the German “Adidas” betting to increase its sales after “Corona”?

Last year, Adidas CEO Casper Rorsted likened the impact of the pandemic on the company’s business to a halftime break at a soccer match. Pointing out that business will return to its course after a time out.

Indeed, the sportswear company recently confirmed the resumption of its activity and announced the return of its business to grow, which was recorded in the last three months of 2020, and it has set ambitious targets for sales and profits until 2025, in a direction confident by it that we will need more sports clothes and equipment For home exercise, such as those offered by companies such as Peloton, yoga classes held through the Zoom program, as well as our need to wear sportswear when going to gyms and to attend activities when they open.

Adidas’ new strategic plan, dubbed “Be the King of the Game”, assumes that the significant increase in spending over the past year on health, fitness, and well-being will continue vigorously and that the company must exploit this trend and secure a stake in it.

It is not impossible, of course, as investors have already started giving the company a chance. Its shares have risen by up to 8.6% recently, but of course, in the markets, there are no guarantees.

People will not stop exercising once they return to a normal life. But it is difficult to imagine the same great rush to equip homes and exercise indoors.

In fact, Diks Sporting Goods, a company that sells equipment, clothing, and sneakers, recently indicated that after a massive epidemic year, sales growth in 2021 could falter.

Adidas expects that after a year of staying indoors, people will continue to prioritize comfort over style. But the truth is, people are more likely to ditch the gym pants. In my view, fashion often revolts against prevailing conditions.

Despite the current trend towards more casual wear, the post-pandemic economy could attract more attention to dressing up, and formal wear after a year of “pajamas.”

The company, “Urban Outfitters” has said recently, that it is witnessing more interest in dresses and other clothes, and this means that the company “Adidas” will have to work hard to achieve its goals. It is currently focusing on the right mechanisms; It is currently investing one billion euros (1.2 billion dollars) in e-commerce, with the aim of doubling online sales, to 8 or 9 billion euros, by 2025.

It is also focused on achieving sustainability and aims to make nine out of 10 of its products green in the same time period. In addition, Adidas is working to promote women’s clothing and move towards producing sportswear that looks beautiful outside sports clubs. This is a smart move, given that “sports” fashion will account for 50% of the growth of the sporting goods industry through 2025.

Fashion is looking for a better, more sustainable world

The modern global challenges that we are facing, starting from climate, to the scarcity of water resources, have made many fashion houses bear responsibility and search for solutions, when using fabrics, which are the first element in the completion of fashion, regardless of their designs and the target age group, and in this context.

The companies continued their commitment to achieving a more responsible fashion industry, and used a range of denim fabrics for this season, which will save 30 million liters of water in the final stage, thanks to innovative and more sustainable operations.

Some models incorporate technologies such as laser or ozone, in order to provide sustainable and effective solutions for washing and preparing every uniform. Likewise, Tommy Jeans presented her Spring 2021 collection, with a modern and sporty effect, based on denim and recycled cotton fabrics.

Recreate and adapt

About this group, Beatriz Bio, Mango’s Director of Sustainability, said: Thanks to innovation and adaptation to sustainable technologies and processes, we are creating collections, and we are constantly looking for more sustainable alternatives and production materials.

Mango has continuous goals and a clear plan to achieve its approach, based on its conviction to continue betting on a more responsible business model. By 2025, 50% of polyester, one of the primary materials in the fashion industry, will be recycled.

Digital models conquer the fashion world

Models Noonoouri and Choudou Gramm grace the covers of fashion magazines and pose for a showcase of luxury brands, and are under contract with famous fashion agencies. However, they are only available by default.

The government summit, which concluded its activities a few days ago, presented future visions about the technological side of global cities and their smart methods in developing services and various areas of life in order to reach leadership and improve the experience of customers. Several new terms were presented to the public, most notably: smart cities, smart transportation, and smart education Smart medicine, and other things, but “Al Bayan” decided to invent the concept of smart “fashion” based on the modernity of Dubai and the exceptional summit that called for the necessity of preparing for the expected and unexpected challenges of life. It is not reasonable for robots to replace a large number of Doctors, engineers, and teachers, for example, without affecting the fashion sector and the makers of “fashion”, and based on that here are the smart features of “fashion” as we imagine it, as everything is possible to happen.

Digital models compete strongly with human models, not only in terms of beauty, but in terms of wages, and this may cause unemployment among our pretty models.

Designers will not have to transfer their outfits to the showroom, as the outfits will be digital as well, and of high color quality.

It takes technicians months to prepare the display stage or the “catwalk” .. suffering that will disappear in the coming years. The stage may become digital so that it appears at the show and disappears after its completion.

Designers may dazzle us with clothes that help us control body temperature.

It will not be difficult for designers to create clothes that enable us to know the degree of consistency between the pieces that we wear. For example, our clothes will become more lustrous when the color of the shirt matches the trousers or the shirt with the tie, and this, in turn, may make the “look” experts in their homes without jobs.

All kinds of clothes and shoes will have special codes that help security services track criminals, and wives pursue their husbands.

Fashion capitals lose $ 600 million due to “Corona”

thousands of fashion managers, celebrities, influencers and models travel between the world fashion capitals every year to attend fashion shows, and are linked to a multi-million dollar economy, including the injection of investments and the boost in tourism spending in New York and London. Paris and Milan.

And for the second season in a row, the epidemic wipes out all that, and almost all shows will be virtual, as they were last September, luxury hotels that are usually filled with the finest fashion shows will be nearly empty, clubs and local venues will not welcome many who attend night parties, museums, galleries will be Art is like ghost towns, and upscale shops will lose money pouring in from the deluge of shoppers willing to pay thousands to buy a dress or handbag.

After accounting for the impact of all this, the four cities will lose more than $ 600 million in economic activity this season, according to data compiled by Bloomberg.

Here’s a look at what’s happening on the ground in the four major fashion centers as the sector gears up for a lost second season.

It was a mixed start this year for London as the rapidly mutating strain of the virus forced a third lockdown. Then the distribution of vaccines raised hopes that another catastrophic spike in infections could be avoided.

The British Fashion Council is holding a digital-only event that begins on February 19, showcasing women’s and men’s clothing by 95 designers, including names such as: Victoria Beckham.

FashionUnited’s Business Intelligence estimates that London Fashion Week typically brings more than 269 million pounds ($ 374 million) to the city.

Oxford Economics estimates that 240,000 jobs, which represent a quarter of the workforce in the British fashion sector, were lost due to the epidemic, and when calculating indirect jobs, the outcome rises to 350,000 jobs.

In 2011, the owner of the nightclub, Carlo Carrillo, organized a fashion week party for Roberto Cavalli at the Battersea power station, and now, he has had to fire 80% of the staff at Raffles, a popular venue in the upmarket Chelsea neighborhood.

“We used to make a lot of effort every night of the week,” Carrillo says of the times before the pandemic. “We usually had 2 or 3 parties in Fashion Week … and the epidemic is destroying businesses like ours.”

Another distress looming over the UK fashion industry, which is making things worse, is Brexit. Walpole, which represents luxury brands like Burberry, says small fashion brands have been discontinued. On dealing with the European Union at the present time because there is an “incomplete understanding” of the fees that must be collected from one country to another, adding that Britain is now alone.

When the fashion shows start this year in Milan on February 23, they will be completely virtual, with the exception of some divisions invited by a limited number of buyers and media, where social distancing measures are applied, and the opening night will be a live party on “Instagram” with a DJ instead of Loud festivities attended by people directly in a city that suffered the worst loss of life from the epidemic last spring.

To maintain the city’s participation in the event; The Italian Fashion Room will place large screens in strategic locations in central Milan to allow passers-by to view live performances of icons such as “Armani”, “Prada”, “Fendi” and “Dolce & Gabbana”.

“It will be a symbolic gesture, and a reminder to Milanese that fashion is still part of everyone’s life, that it is flexible despite the Covid crisis and is still able to embody the city’s values: creativity and efficiency,” said Carlos Capasa, Chairman and CEO of the Fashion Chamber.

In past years, each of the four fashion weeks in Milan brought about 30 million euros in spending in places such as hotels and restaurants. Kapasa expects income to decrease by at least 80%.

New York
Shortly after the February shows ended last year, New York City became the epicenter of the global Coronavirus pandemic, killing tens of thousands, and a resurgence in late-year cases in the northeastern United States caused renewed restrictions on businesses in Gotham, despite That infection rates have recently begun to decline again, New York Fashion Week, which began last weekend, is being held by default.

There are more than 100 events on the calendar ranging from committees to presentations on live broadcasts, along with a few DVDs that involve in-person attendance, and as always, Rebecca Minkoff, Jason Wu and more than a dozen young designers will be participating as the Council of Blacks in Fashion shines. In Fashion Council) highlight them.

The Council of Fashion Designers of America expects this spring to be more difficult than last fall.

“We will all face great challenges this season – even greater than last season – as the world increasingly struggles with a devastating epidemic and economic recession,” Tom Ford, chairman of the board, wrote in a speech to the sector.

The state’s Joint Economic Committee said that New York Fashion Week usually generates hundreds of millions of dollars in annual revenue, surpassing the revenues of the US Open Tennis Championships, which the city also hosts every year, and during normal times, the two events attract about 150,000 visitors who fill hotels. Manhattan, they ignite the nightlife, and they spend a lot of money.

A year ago, Nicholas Ghesquiere of Louis Vuitton set up the fashion runways inside the Louvre, a mega-show described by veteran fashion filmmaker Loic Brigitte as “the last of the great shows in times free of Covid-19”.

Gone are the days when celebrities used to gather in the front lines at the most visited museum in the world, and this time, Paris Fashion Week for Women’s Fashion will be an online event, starting on March 1.

The French Fashion Institute estimates that Paris Fashion Weeks were generating 450 million euros a year before the pandemic.

Pascal Morand, chairman of the Federation of Couture and Fashion Federation and organizer of the party, said that although no estimates have been issued since the epidemic hit, the number has decreased as expected.

Christophe Laure, chairman of UMIH Prestige, a lobby group for the hotel industry, said that five of the 12 leading hotels in Paris called palaces are currently open, despite occupancy rates of 5%. And 15%, and those mansions during Fashion Week before the Coronavirus are open, and between 80% and 100% of their rooms are reserved, and Lore says, the situation is “very worrying.”

Morand said that perhaps the only advantage of the epidemic is that it made there a kind of democracy in accessing shows thanks to them being set up for everyone in digital format, which the numbers prove.

The Louis Vuitton men’s fall fashion show by fashion designer Virgil Abloh in January 2020 was seen less than 500,000 times on the brand’s YouTube page, while the 2021 show was more than twice that number.

Morand looks forward to the day when traditional fashion shows return, because the digital experience “will not completely replace” the feeling of being there.


2021 has just started but it’s already looking to be as weird as the previous year. A case in point is the bizarre Monkey Tail Beard trend that has become popular among men in recent weeks.

Out of this strange lockdown era we’re living in has sprouted the ‘monkey tail beard’, which looks very much like as the name would suggest and yet somehow even more bizarre.

In case you don’t know, a monkey tail beard is when a man’s facial hair is groomed and cut to resemble a monkey tail. The doctors say while it’s all in good fun what’s most important is raising money for a good cause.

As its name suggests, the Monkey Tail Beard features a long monkey tail-like facial hair that runs down one sideburn, extends into the beard, curls up around the other side of the mouth, and ends above the upper lip.

The look is inspired by the curled tail of monkeys, and this is how it looks. Picture this, the beard and the mustache are groomed in such a way that it runs down one sideburn, down the jawline, runs along the chin, tracing along the side of the mouth ending at the top lip. The trend was earlier known as cat tail beard using it to highlight the beard with their mustache.

This quirky facial hair fad came into the limelight back in 2019 when MLB baseball player Mike Fiers modeled his own monkey tail beard on the field during a game.

Ever since then, the trend has gained popularity amongst men who don’t mind experimenting with their look.

5 essential steps to prepping your skin before using foundation

When applying makeup, you must first work to prepare the skin and prepare it, thus avoiding the appearance of pimples and acne, and reducing the damage resulting from your frequent use of makeup, and these steps help you to get a perfect look without flaws, whether you want to get a simple daily look, or make-up Full of parties and special occasions.

cleaning the skin:

It is the main step before and after makeup. Leaving makeup on your skin without washing it and cleaning the skin can cause great damage from pimples and even accelerate skin aging. Make sure to wipe the makeup and impurities from your skin before going to sleep and when preparing the skin for make-up.

Peeling skin:

Skin peeling products come in many forms, the basic idea of ​​which is to remove a layer of impurities and dead skin from the skin before starting makeup, you can use exfoliating wipes, creams, or even household masks.


It is a way to maintain the acidity levels of the skin, use it with a cotton ball to wipe your skin with, or put a little of it on your hands with the puck on your skin gently.

Moisturizing the skin:

The skin must be moisturized after working on peeling so that the makeup can be easily and smoothly integrated into your skin without clumping. Avoid using oils to moisturize the skin, as they prevent makeup from setting on.

Sun protection cream:

Whatever the reasons, you should not leave the house without using sunscreen to protect your skin from the harmful rays of the sun.

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