Saturday, January 29, 2022

The e-commerce industry is here to stay despite the difficulties of 2020

The e-commerce industry had a great impact on the shopping experience of many individuals, as the Corona pandemic forced many retail stores to close in various countries of the world, forcing consumers to change their shopping preferences online. However, the public has reacted to this change in different ways, and with it the e-commerce spending methods have evolved with it.

A report by Statista.com stated that in 2020 alone, global electronic retail sales are expected to reach $ 3.9 trillion, and the Asia-Pacific region is expected to account for nearly $ 2.45 trillion in online sales. North America is expected to rank second in the ranking, with online retail sales of $ 749 billion.

In this regard, Mauro Romano, co-founder and CEO of Arabclix said: “The global pandemic may have worked in favor of online businesses due to the unwillingness of many consumers to change their shopping preferences. This came as an opportunity for companies to upgrade their projects and renew their products and services to suit the needs of consumers. Closely. We are currently witnessing a boom in many Internet businesses and I think this trend is here to stay. ”

The Statista report highlighted the main e-commerce platforms during the year 2020, stating that the leading WooCommerce website captured 28.24% market share, followed by Squarespace online stores at 17.69% and Shopify at 10.98%. At a time when these companies are enhancing their online marketing strategies, which enhances the effective and efficient management of their business.

Of course, all e-commerce platforms benefit from the various “e-commerce program” that helps in managing inventory, products, marketing operations, offers, calculating taxes and communicating with customers. In 2018, the size of the e-commerce software applications market reached about $ 5.1 billion, and is expected to reach nearly $ 6.3 billion by 2023, in light of the growing performance of the e-commerce industry worldwide.

It is worth noting that approximately 64 percent of online purchases are made through mobile phones, which reflects consumers’ preference or the prevailing buying pattern. South Korea and China witnessed the highest penetration rate over the Internet, with nearly 83 percent of shoppers making purchases through Internet, through leading Chinese companies such as Taobao.com, Tmall, and JD.com. The American company, Amazon, for electronic retail business, has attracted customers from different countries of the world due to its offering of various offers.

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